An amateur escort service, called shirouto-kei in Japanese, is a category of Delivery Health (deliheru) shop that advertises hiring women with little or no experience in the adult entertainment industry. The category splits into two types: shops built around "industry-inexperienced" women, and shops that hire only current college students. Ten of the fifteen Tokyo shops listed on this site fall into one of those two types. Prices are remarkably consistent: 30,000 yen for 60 minutes is the baseline across nearly every shop, with transportation fees of 1,000 to 2,000 yen, option charges, and your hotel room added on top.
One thing to be clear about from the start: "amateur" is the name of a shop category, not a guarantee that every woman on the roster has never worked in the industry. Some shops publish their hiring criteria in detail; others simply carry the word on the sign.
This article covers the difference between the two types, the actual price data from ten real Tokyo shops, what to check if you want to know whether a shop's amateur claim is substantive, and the booking steps for foreign visitors.
What Is an Amateur Escort? The Two Types Explained
Japanese Delivery Health shops are sorted into fine-grained categories based on the women on the roster and the concept of the shop. If the business-type classification covered in 【2026 Guide】A Complete Guide to All 11 Types of Japanese Escort Services! Prices, Services, and How to Choose answers "what does this shop do," the amateur category answers "what background do the women have." That is a different axis from concept-based categories such as the school-uniform theme described in What is a 'School-Concept' Escort Service? How to Enjoy It and Top Picks in Tokyo.
Industry-inexperienced shops: a stated policy of not hiring professionals
The first type consists of shops whose stated hiring policy is to accept only women with no prior work experience in the industry. The clearest example is Shibuya Mikeiken in Shibuya, whose official material states that professional escorts, women with prior experience, and AV actresses are rejected at the application stage. High-Class Amateur Club in Ikebukuro belongs to the same type, with a roster centred on women aged 18 to 20.
You will see the term taikennyuten used often in this type of shop. It refers to a trial shift: a woman works a single day on a trial basis before deciding whether to join the shop properly. Hajimeteno Taikennyuten builds its entire concept around women on those trial shifts. That means you may genuinely meet someone on her first day, but it also means the session can be awkward and unpolished. Whether that is a feature or a drawback depends entirely on what you are looking for.
College-student shops: hiring restricted to women currently enrolled
The second type restricts hiring to women currently enrolled at university. Among the shops listed on this site, seven belong to this type: College Girl Shirayuri in Uguisudani, College Girl Collection Ikebukuro and Joshi Daisei Grand Prix in Ikebukuro, College Girl Picture Book Shibuya in Shibuya, College Tokyo in Kinshicho, Tokyo Girls Collection in Gotanda, and Miss Campus, which dispatches across all 23 wards.
The typical age range is 18 to 22. Because these women are working around their studies, many are available only a few days a week, so if there is someone specific you want to request, check the shift schedule before you plan your night. For how to pick an area in the first place, see 【2026 Final Verdict】Choosing a Tokyo Outcall Area! Shinjuku, Ikebukuro, Shibuya, Akihabara, Gotanda - This is the City for You!.
Prices: 30,000 Yen for 60 Minutes Is the Baseline
Line up the base rates of all ten amateur shops and the shortest course is 30,000 yen almost without exception. The table below is taken from each shop's published price list for foreign customers.
| Shop | Area | Shortest course | 120 min | Transportation (home ward) |
|---|---|---|---|---|
| Shibuya Mikeiken | Shibuya | 60 min / 30,000 yen | 48,000 yen | 1,000 yen (Shibuya Ward) |
| High-Class Amateur Club | Ikebukuro | 60 min / 30,000 yen | 50,000 yen | 1,000 yen (Toshima Ward) |
| Hajimeteno Taikennyuten | Tokyo | 60 min / 30,000 yen | 50,000 yen | Ask the shop |
| College Girl Shirayuri | Uguisudani | 60 min / 31,000 yen | 48,000 yen | 1,000 yen (Toshima, Bunkyo, Taito) |
| Joshi Daisei Grand Prix | Ikebukuro | 60 min / 30,000 yen | 48,000 yen | 1,000 yen (Toshima, Bunkyo, Taito) |
| College Girl Collection Ikebukuro | Ikebukuro | 60 min / 30,000 yen | 47,000 yen | 1,000 yen (Toshima Ward) |
| College Tokyo | Kinshicho | 70 min / 33,000 yen | 54,000 yen | 1,000 yen (Kinshicho, Taito, Koto) |
| College Girl Picture Book Shibuya | Shibuya | 60 min / 30,000 yen | 47,000 yen | 1,000 yen (Shibuya Ward) |
| Tokyo Girls Collection | Gotanda | 60 min / 30,000 yen | 47,000 yen | 1,000 yen (Shinagawa Ward) |
| Miss Campus | Tokyo 23 Wards | 60 min / 30,000 yen | 54,000 yen | Free within the 23 wards |
What gets added to the total
The figures above are base rates. What you actually pay adds three more items.
- Transportation fee: 1,000 yen within the shop's home ward. Other wards run 2,000 to 4,000 yen on a tiered scale that rises with distance. Some shops, such as Miss Campus, waive it entirely within the 23 wards.
- Option charges: 2,000 yen for a vibrating egg, 3,000 yen for a vibrator, and 5,000 yen for a wand massager are the price points shared by most shops. For the full picture, see Complete Guide: Japanese Escort Service Options – Pricing & How to Enjoy.
- Hotel room: Delivery Health means the woman travels to where you are staying, so the room is yours to arrange. How to use a love hotel is covered in Safe and Easy Guide to Using Japanese Love Hotels! Complete Guide to Procedures and Precautions When Calling an Escort.
Note that the rates in the table are the ones each shop quotes to foreign customers. It is not unusual for a shop to set a separate rate for customers who cannot communicate in Japanese. How that works and what total budget to plan for is explained in Tokyo Adult Entertainment Budget Guide: Cash Needed for Soap Land & Escorts.
Is She Really an Amateur? Three Things to Check
The question everyone asks about this category is whether the women are actually inexperienced. Because the answer varies from shop to shop, the practical approach is to check these three things.
1. Does the shop spell out its hiring policy?
A shop like Shibuya Mikeiken, which states in writing that experienced applicants are rejected outright, gives you something concrete to judge by. A shop that only carries "amateur" as part of its name, without saying anything about hiring criteria, gives you no way to verify the backgrounds of the women on its roster. Reading how far the official site goes on this point before you book keeps your expectations aligned with reality.
2. Treat photos and stated ages as industry convention
Photos on Japanese escort sites are routinely retouched, and stated ages follow their own commercial conventions. Neither of these is specific to amateur shops; both are industry-wide, and The Reality of Japanese Escort Photos: Navigating Panel Magic and Yoshiwara Age explains how to read them. An amateur shop is not a shop with honest photos.
3. Check the date and the source of reviews
Rosters turn over, so an old review tells you nothing about the shop today. Which review sites are worth trusting is covered in Ultimate Guide: How to Choose a Japanese Escort Service Without Regret [2026 Edition].
How Foreign Visitors Book an Amateur Shop
Amateur shops have historically served a domestic clientele, but all ten shops listed on this site publish rates for foreign customers and operate on the basis of accepting them. Here is how the booking actually goes.
Booking: you do not need a Japanese phone number
Phone booking remains the norm, but travellers without a Japanese number have options: choose a shop that accepts LINE or WhatsApp, or have someone place the booking for you. The steps are laid out in Breaking the "Phone Wall" in Japan: Your SNS Guide to Seamless Bookings and 【Free Service】Eliminate Booking Worries! Your Complete Guide to Safe Adult Entertainment in Japan.
When you book, give the name of your hotel and your room number, the course length you want, and the name of the woman you want to request. State your nationality and your level of Japanese at this stage too: being upfront is what prevents a shop from turning you away on the day.
On the day: expect someone who is not a polished professional
Choosing an amateur shop means choosing someone with limited experience of this kind of work. Conversation may stall, and the session may not flow smoothly. That is the point of the category rather than a defect in it. For handling the language gap, [For Foreign Visitors] How to Converse with Japanese Escorts? The Ultimate Guide to Translation Apps & Absolute Taboos is worth reading first.
Japanese Delivery Health also has its own hygiene expectations, and a thorough shower before play is firmly expected. The details are in Is a Thorough Shower Before Play Mandatory? The Hygiene Standards Japanese Adult Venues Expect.
Frequently Asked Questions (FAQ)
Q1. Are the women at amateur shops really amateurs?
A1. It depends on the shop. "Amateur" is the name of a shop category defined by the background of the women on the roster; it is not a system that guarantees every one of them is new to the industry. Some shops, such as Shibuya Mikeiken, publish their hiring criteria explicitly, while others simply carry the word on the sign. Judge by whether the official site states a hiring policy in concrete terms, not by the name.
Q2. Can foreigners request an amateur shop?
A2. Yes. All ten shops covered here publish rates for foreign customers. That said, whether an individual woman takes the booking is her own decision, so even at a shop that accepts foreign customers there is a non-zero chance of being turned down on the day. Stating your nationality and Japanese level when you book is the reliable way to avoid it. For how to identify accepting shops, see Foreigner Friendly: A Smart Guide to Japanese Escort Services & Avoiding Rejection.
Q3. Should I book 60 minutes or 120?
A3. Sixty minutes works for a first visit, but shower and dressing time comes out of the clock, so the session feels shorter than the number suggests. People who want conversation as part of the experience usually go for 90 minutes or more. Course lengths are compared in 【2026 Latest Edition】Choosing Your Escort Service Time: What's the Right Call? 60 min, 90 min, 120 min... The Course That Turns Your Night into the Best Story.
Q4. Can I book without a Japanese phone number?
A4. Yes. Pick a shop that takes bookings over LINE or WhatsApp, or use an English-speaking booking service. Messaging apps work fine even if your travel SIM cannot receive SMS.
Q5. Can I use these services with tattoos?
A5. Tattoos are generally not an issue at escort services. The places in Japan that actually turn people away over tattoos are public baths, swimming pools, and tanning salons. See [Tattoo Friendly] Tattoos Are Fine at Tokyo Escort Services: The Real No-Go Spots Are Public Baths, Pools and Tanning Salons for the details.
Amateur shops are a category where prices sit at almost the same level across the board, while what you actually get varies with each shop's hiring policy. Once you know that 30,000 yen for 60 minutes is the baseline, choosing a shop by whether it states its hiring criteria in writing is what keeps the gap between expectation and reality small. If you would like help choosing a shop or placing a booking, the service below is available.
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